ADSENSE
1.Meta Tags
It creates individuality to every page of your website.The Meta tags are simple lines of code at the top of your web page.It should be programmed such a way that tell search engines about your page. It includes the title tag, keyword tag, description tag, and robots tag on each page.It should be placed after title tag.
Example:
title TITLE_OR_NAME_OF_YOUR_WEBSITE title
meta content="INDEX,FOLLOW" name="ROBOTS"
meta content="ALL_KEYWORDS_HERE_SEPARATED_BY_COMMAS" name="keywords"
meta content="GENERAL_DESCRIPTION_HERE" name="description"
meta content='...' name='abstract'
meta content='...' name='distribution'
meta content='....' name='language'
meta content='...' name='revisit-after'
meta content="YOUR_NAME_HERE" name="author"
2.Create and update sitemap
Developing a site map is a simple.There are plenty of free software packages on the web that can help you generate a sitemap.Sitemap may be XML,HTML,ATOM+XML etc. Once you create a sitemap, submit it to Google and Yahoo.
3.All navigation should be in HTML
All navigationa items are in the form of java script.Technically though navigation still works in this format.Create your navigation in HTML to enhance internal links throughout your website.
4.All images should include ALT text
you will miss out a huge opportunity for improved search engine result placements if you donot include your keywords in alt text.Your image's alt text is spidered by search engines.Label all images properly.
5.Use of Flash content
Some webmasters like to use flash because of the presentation of webpage.But content generated through java script or flash is a big no-no.Your site has been properly optimized with basic search engine optimization technique if you use flash in your site sparingly.
6.code cleanup
W3C compliant code can make all the difference,keeping it in mind during programming your web pages.Run your code through a W3C validator(http://www.validator.w3.org) before promoting.When optimizing a web page,crawlers are basically only looking at your source code.
7.Place keywords
Keywords is the most vital part of your website.Search engines scan your website and web pages for/through keywords. Shoot for a keyword density of between 2-8%.Google likes at the lower end of this scale and Yahoo at the upper end.
8.Submit to search engine directories
A good idea to let large search engine directories know that you're out there. Submit your website URL to directories like Google, Yahoo, and DMOZ.
9.Build backlinks/inbound link
Consider building a link exchange program. or create one-way links to your site using article directories like Digg,Stunbleupon,Hubpages,Ezinearticles etc. or forum(warrior forum,craiglist,26.co.uk) posts.All major search engines value the importance of your website based on how many others websites are linking to it.
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